Cristiano Ronaldo tranforms into human canvas for colourful new underwear ad
The sports star wants to āadd a splash of colour to your lifeāā¦
Footballer Cristiano Ronaldo has taken part in a colourful new ad campaign for his line of underwear, CR7.
The shots show Ronaldo getting splashed with paint ā meant to symbolize the ācolours of the worldā, according to the sports star.
āOur bodies are a blank canvas and underwear is the first thing we put on, so why not start the day well and add a splash of colour to your life!ā he wrote on Instagram.
āIt was really fun and it was good to be taken out of my comfort zone,ā he added in a press release.
āI do a lot of shoots but this really was something that Iāve never done before and I didnāt know what to expect!
āAt first I was nervous ā itās not every day that you have people throwing coloured pigments at you ā but after five minutes I felt completely at home!ā
Last year, a French TV host claimed that the football ace was in a relationship with his close friend, Badr Hari.
āRonaldo takes three or four jets a week to see a friend in Morocco to cuddle,ā he said, leading to shocked gasps from the audience.
His comments came after the Real Madrid striker and his new BFF jokingly shared a series of snaps of their recent bromantic holiday.
During one such trip, heavyweight kick boxer Hari posted a photo on Facebook of him holding up Ronaldo.
āJust married,ā the caption said. āAlways there to pick you up, bro.ā
Other snaps of the trip shared a candle-lit image of a traditional Moroccan meal, as well as a picture of the pair post āweddingā.
Ronaldoās love of fashion, accessories and grooming has made him the subject of gay rumours in the past and he has been voted a gay icon by several publications.
However, he has shrugged off the adulation, saying: āIām at ease with my sexuality so itās not a problem for me.ā