Toronto is battling transphobia with a brilliant campaign

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Toronto has launched a campaign to battle transphobia and it is brilliant.

The Toronto for All campaign is addressing prejudice to the trans community in the city, particularly trans people of colour.

Toronto is battling transphobia with a brilliant campaign

The group has paired up with the Black Coalition for AIDS (Black CAP) to create the adverts which challenge stereotypes around gender.

The posters which have been placed across the province feature models with the words ā€œmy gender lives hereā€ across the heads.

ā€œNot hereā€ is written across their groin areas.

ā€œTransgender youth of colour are part of Toronto. Transphobia is not,ā€ is written across the bottom of the ad.

Robbie Ahmed, a spokesperson for Black Cap told Now Toronto that the campaign hopes to promote trans visibility and intersectionality.

ā€œIn addition to trans visibility, we wanted to tackle the issue of intersectionality ā€“ the idea that there are multiple oppressions and barriers that combine.

ā€œItā€™s not to say that other LGBTQ people donā€™t face these barriers, but trans youth of colour face oppressions related to their gender as well as race.ā€

Toronto is battling transphobia with a brilliant campaign

Canadaā€™s Prime Minister, Justin Trudeau, marked the start of Pride celebrations earlier this month by raising the transgender and rainbow flag above Parliament Hill.

Speaking at the ceremony, the PM insisted that they would not stop working on legislation to protect LGBT people in Canada.

He said: ā€œI believe that itā€™s essential to make amends for past wrongs, and not to simply gloss over them.

ā€œOur government believes in equality and equal treatment for all Canadians.

ā€œWe will passionately defend the rights of all our citizens regardless of sexual orientation, gender identity, or gender expression.

ā€œHomophobia, biphobia and transphobia are unacceptable. In Canada weā€™ve come a long way, but there is still work to be done, both here in Canada and around the world.ā€