Deliveroo launches RuPaul-inspired menu in aid of LGBT+ youth homelessness charity
Food delivery giant Deliveroo has launched a RuPaul-inspired menu to raise money for LGBT+ youth homelessness charity Albert Kennedy Trust.
The menu – featuring dishes like “The Valentina (I’d like to leaves it on please)” and the “The Vanessa Vanjie Wit’mayo” – has been launched in the run up to Pride in London this weekend.
All profits from the RuPaul’s Drag Race-themed dishes, which cost £10 each, will go to the Albert Kennedy Trust.
The delivery business has also temporarily changed its name to “De-love-roo” to mark Pride.
The special menu – available in London, Bath, Exeter and Glasgow – was created with Charlie Hides, who starred on season nine of the drag show.
Figures from the Albert Kennedy Trust show that some 24 percent of young people facing homelessness in the UK identify as LGBT+.
More than three quarters (77 percent) of these individuals said that abuse and rejection by their families in response to them coming out was the main reason for becoming homeless.
Tim Sigsworth, CEO of Albert Kennedy Trust said: “What a delicious way to raise funds and prevent LGBTQ+ youth homeless.
“It takes just £25 to keep a young person safe for one night after facing homelessness or abuse just for being who they are. No young person should have to choose between a safe home and being who they are.”
The Albert Kennedy Trust provides safe homes, support, and mentoring for LGBT+ young people without a home.
Joe Groves, head of consumer comminations at Deliveroo, said: “The drag community is pivotal to the story-telling of the LGBTQ+ community, so honouring some of these icons seemed like the perfect way to help us spread the word and raise money for a great charity.”
According to a Twitter user, an instruction from Pride in London organisers went out stating that they’ve agreed to “restrict sound” around Portland Place – the starting point for the parade – from 2-3pm on Saturday.
In a now-deleted tweet read: “Apparently the gays have to be quiet for an hour DURING PRIDE while some people wed?”